Every year I hang out with Joe Caramagna at New York Comic Con and every year someone puts up a sign or a banner behind us and no one really stops at the table for us. This year I created a banner for Joe so people will drop by and ask what he does. Joe has lettered for Marvel for a long time and odds are you've seen his name in almost every characters book at some point. You may have also read the stories he's written for Superman, Iron Man and many others. This year at New York, look for his banner and stop and say hello. Also look for my banner. You can't miss it.

I haven't thought much about branding since our small publishing company, SUMM Publications. Back then I thought A LOT about how we would look and be perceived by the fans. Now that I'm off on my own and running around trying to sell my work I need to start branding myself more. Sure, everyone considers me the "Robot Guy". But if they walked by my booth would they immediately know I'm there? Probably not. So I'm taking 2011 by the horns and designing a five foot tall banner to have at my tables. Whether I'm hanging out with Hero Envy, Joe Caramagna, Andrew Edge or the various other comic folk I share tables with, you'll know I'm there. The question now is, what would you as a fan expect to see on this banner. Please leave comments below or use my contact page to email me. Thanks.